Mazergroup, based in based in Brandon, Manitoba, announced that it has acquired three New Holland equipment store locations in Saskatchewan as of Sept. 1, 2020. The dealership now operates 19 locations, with 14 in Manitoba and 5 in Saskatchewan.
CNH Industrial posted consolidated revenues of $5.6 billion in the second quarter of 2020, down 26% compared to the second quarter of 2019. In total, consolidated revenues were $5.6 billion for the second quarter of the current year, down 26% year-over-year compared to the second quarter of 2019.
Readers of Progressive Farmer magazine were surveyed “to give voice to how owners rate their farming equipment.” The Reader Insights Tractor Study, authored by the magazine’s senior editor, Dan Miller, revealed that owners gave John Deere and Kubota the highest marks for overall owner experience.
As the result of the suspension or cancellation of several agricultural fairs in Brazil due to the COVID-19 outbreak, New Holland is working with dealerships, like Lider Tratores of Rio Grande do Sul, to promote digital events to showcase their products.
After steady growth in the level of loyalty farmers held for their preferred brand of farm machinery over the past 10 years, a new study conducted by Ag Equipment Intelligence earlier this year showed a marked turndown in how growers feel about their equipment. None of the major equipment brands were spared in the farmers’ diminished enthusiasm.
Each monthly issue of Ag Equipment Intelligence is like getting one-on-one personal advice from the world's most trusted ag equipment industry experts. Advice that hasn't been watered down or distorted by outside influence, providing the latest and most insightful farm equipment analysis. AEI explores where the ag equipment industry is going — not just where it's been. No filler. No bias. No conflict of interest. You can access the PDF issue archive by clicking here.
In this week's program we take a look at the New York State Senate's Digital First repair act, which was recently passed — marking the first chamber in the U.S. to pass a right to repair bill. In the Technology Corner, Ben Thorpe shares dealers' outlook for growing revenue from precision farming. Also in this episode, dealers report new price realization reached a 9-year high in the latest Dealer Sentiments and Business Conditions Update and the Equipment Dealers Assn. announces Claas and Branson Tractors earned top honors in the annual Dealer-Manufacturer Relations survey.