In mid-August, Birkey’s Farm Store, a Case IH dealer with locations in Illinois and Indiana, acquired Farm Pride, which had stores in Arthur, Shelbyville, Casey, Newton, and Mattoon, Ill. The acquisition took Birkey’s total stores to 16.
It may not be everyone’s dream job, but bring up numbers, spreadsheets, reports and benchmarks in a conversation and you’re squarely in Phil Fayhee’s wheelhouse. It’s well established that the real money in any farm equipment dealership is made in the aftermarket department, and Birkey’s is no different with a nearly 20% and 35% contribution margin in parts and service, respectively.
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In this episode of On the Record we take a look at AGCO's recently introduced Transformational Assessment Process (TAP) for its North American production ag dealers. In the Technology Corner, Michaela Paukner examines how CNH Industrial and John Deere's tech stacks compare. Also in this episode, the latest earnings reports from Deere & Co. and Kubota.