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Articles Tagged with ''Birkey's Farm Stores''

Dealership Minds: How Incentives Should Work

February 8, 2011
Birkey’s Farm Stores believes that rewarding performance should go beyond the sales department and should also go beyond being just another way to get paid. At least that’s the way Mark Foster, Ag Division manager sees it.
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Dealership Minds: Demonstrating the Dealership's Support

February 7, 2011
While GPS and other precision technologies have made farming a lot easier, it’s also made farming a lot more difficult. It’s great when it’s working. But when it isn’t, it leads to a whole lot of frustration for the farmers that Darin Kennelly is trying to help.
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Dealership Minds

An Aftermarket Business Running on All Cylinders

February 7, 2011
It may not be everyone’s dream job, but bring up numbers, spreadsheets, reports and benchmarks in a conversation and you’re squarely in Phil Fayhee’s wheelhouse. It’s well established that the real money in any farm equipment dealership is made in the aftermarket department, and Birkey’s is no different with a nearly 20% and 35% contribution margin in parts and service, respectively.
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