Brokaw Supply Co. of Fort Dodge, Iowa, and Riggins Ag Equipment of Marshall, Mo., have finalized the merge of their two family-owned, independently-operated companies to create one of the largest and most dynamic non-major agriculture equipment dealerships in the Midwest. Ag Solutions Group will be the name of the combined companies, each similarly specializing in planting, sprayer and fertilizer application equipment along with multiple other non-major agricultural equipment lines.
The expanded organization will be led by John Flaugh (currently president of Riggins Ag) as president, along with Dave Nelson (currently president of Brokaw Supply) serving as vice president.
The combined company will build on what each organization has achieved independently and provide an enhanced ability to grow, expand capabilities and further support their customers’ success. “That is why we will not be changing our individual stores names,” says Flaugh. “We want our customers to know that we are still the same individuals that they’ve come to know and trust. Ag Solutions Group might be our new name, but Riggins, Brokaw and Concordia Implement will remain the individual store names and who you will continue doing business with day to day.”
“By combining our more than 110 team members, it will allow us to continue to strengthen and enhance the customer experience by bringing the added value of expanded scope and reach to every sales, service and parts interaction,” states Nelson.
Expanded Service Area
The scope of Ag Solutions Group will include the 6 current store front locations located in Marshall, Mo; Concordia, Mo.; Fort Dodge, Iowa; Redwood Falls, Minn.; Mead, Neb.; and Hastings, Neb. The combined enterprise will operate in a 5-state region, to include Missouri, Iowa, Minnesota, Nebraska and Kansas.
"The valued customers and partners of each dealership should see very little change in those who call on them or in processes that they are accustomed to, and if they do see changes over time, it will be with improvements that benefit them and make their experience with us even better," according to Flaugh.
An Innovation Leader
Unique to Ag Solutions Group, the new company will incorporate and further enhance its own innovation proving grounds concept it have with Brokaw Supply and The Nelson Family. Nelson Family Farms is a full-scale farming operation in north central Iowa that has proven to keep Brokaw Supply ahead of the innovation curve when helping its customers and manufacturers develop new technology. “By developing new concepts, improving designs and training our employees on our own proving grounds, we can be that much more of a resource to our customers,” says Flaugh. “We know everything about the equipment before we ever sell it, because we’ve ran it on our own farm,” Nelson adds.
ABOUT BROKAW SUPPLY CO.: Brokaw Supply Co., currently and originally based in Fort Dodge, Iowa, is a sprayer and fertilizer equipment and parts dealer, with expertise in both self-propelled sprayers and application of dry, liquid and NH3 fertilizer equipment. Originally started in 1957 by Bill Brokaw, Sr., Brokaw Supply was purchased by the Nelson family in 2008. Since that time, Brokaw Supply has grown to include two locations, with the addition of a new Redwood Falls, Minn., store in 2014. For more information, visit www.brokawsupply.com
ABOUT RIGGINS AG EQUIPMENT: Riggins Ag Equipment is a full-line distributor of planting, custom fertilizer and chemical application equipment, parts, sales and service. Originally opened in 1988 in Marshall, Mo., Riggins Ag Equipment now includes distribution stores in Mead, Neb.; Hastings, Neb.; and Concordia, Mo. Additional information can be found by visiting www.rigginsag.com.