Video Replay of the 2020 Executive Briefing is Now Available for Purchase.
Join Ag Equipment Intelligence for an executive briefing of the year to come and hear from those with boots on the ground – Farmers, Dealers and Manufacturers – as they share their successes, pain points and thoughts on how 2020 looks from their vantage point.
These virtual sessions will give you an inside look at the year ahead from all sides of the industry, equipping you to strategically plan your business heading into 2020. All sessions will be accessible from your computer, tablet or phone, allowing you to view from home, the office or on-the-go.
Ag Equipment Intelligence
A timely presentation from Dave Kanicki, Editor & Publisher ofAg Equipment Intelligence, on the newest, just completed findings of the 2020 Dealer Business Outlook & Trends — Farm Equipment Forecast. This is the only primary research, now in its 15th year, that projects unit sales directly at the machinery dealer level.
In this session Dave discusses:
Precision Farming Update
The opening session also features comments and analysis of current and near-term outlook for precision farming technology and dealer business levels by Jack Zemlicka, managing editor of Precision Farming Dealer.
Jack has been tracking dealer and precision farming trends for the past 8 years and will summarize the results of the most recent survey of precision farming dealers. He will also provide insights into the current state of precision ag and where the industry is heading in terms of autonomous technology and other cutting-edge developments.
Innovative farmers of various crops and farming practices explain the how’s and why’s of their operations, equipment choices, ongoing challenges and changes they’ve made and intend to make.
In this session our farmer panelists share valuable insight as to what they expect to see in the fields in 2020, including:
Fourth-generation farm managing 1,300 dryland acres including peas, chickpeas, wheat, barley, lentils and alfalfa.
Fifth-generation, 1,800-acre no-till farmer
36 years of organic farming experience raising wheat, corn and cattle.
Fourth-generation strip-tiller that farms 2,000 acres of cotton, corn, peanuts, sorghum, wheat, soybeans and hay, in addition to cover crops.
Executives from privately owned farm equipment dealership groups of all colors give a “state of the industry” look at their assessment of current business levels and their views for 2020. This panel will shed light on new and used machinery sales and inventories, equipment replacement cycles and the growing importance of aftermarket business and pre-orders. They will also share local farmers’ sentiments for year-end sales in 2019 and discuss distribution trends by the major line ag equipment manufacturers and consolidation of dealerships.
Additionally, our dealer panel will take a deeper dive on important topics like:
Don Van Houweling
Van Wall Equipment
24 John Deere locations in Iowa, Ill., Kan. and Neb.
Executive Vice President
RDO Equipment Co.
37 John Deere locations in N.D., Ariz., Calif., Minn., Mont., Ore., S.D., Texas, Wash.
4 Case IH and Kubota locations in Wisconsin and Illinois
President & CEO
Livingston Machinery Co.
4 AGCO locations in Oklahoma and Texas
President & Dealer Principal
Hlavinka Equipment Co.
7 Case IH locations in Texas
19 John Deere locations in Saskatchewan and Manitoba
Executives from shortline manufacturing companies who provide a view from the world of specialty ag equipment, as the machinery side of the business is not just about tractors and combines. This panel will shed light on the cyclicity of the business relative to tractor and combine sales.
Our shortline manufacturer panel also discuss what they expect 2020 to look like for their businesses, including:
Howard A. Dahl
President & CEO
Amity Technology LLC – Specialty Equipment for Planting & Tillage
Matthew F. Hays
Chief Executive Officer
Equipment Technologies – Specialty Equipment
for Crop Applicators/Sprayers
Associate Professor – Food, Ag & Biological Engineering
Ohio State University