Dealer optimism in the rural lifestyle equipment segment remained healthy but dipped slightly from last year’s outlook. About 85% of surveyed dealers who focus on rural lifestyle equipment expect revenue in 2020 to be as good or better than revenue in 2019, down slightly from the 88% reported in last year’s survey.
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In this episode of On the Record, brought to you by Associated Equipment Distributors, we talk to a Solectrac executive about the company's search for a new investor. In the Technology Corner, Noah Newman talks about the majors' growing presence in the precision retrofit market.