As part of the agreement announced today, FBN has led Greeneye’s current investment round through a significant investment which will fuel Greeneye’s growth and expansion in the U.S. market and beyond.
AGCO announced the purchase of a 2.9% equity stake in Greeneye Technology, an company specializing in artificial intelligence-driven spraying equipment and AGCO's second AI investment announcement of the week.
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In this episode of On the Record, we discuss how farmers and dealers view the recently announced collaboration agreement between Farmers Business Network and Greeneye Technology. In the Technology Corner, Noah Newman covers what majorline OEMs had to say about the future of autonomy with dealers at the 2023 Precision Farming Dealer Summit. Also in this episode, a look at CNH Industrial's fourth quarter earnings, the state of dealer M&A activity and Unverferth's acquisition of tillage equipment manufacturer Orthman Manufacturing.