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Deere Guides GPS Use Among Strip-Tillers

June 28, 2019
Strip-till farmers have typically been among the most progressive adopters of precision technology, embracing tools including variable-rate seeding, implement guidance and unmanned aerial vehicles. But RTK-level correction is often referred to as the most essential technology in a successful strip-till system, given the importance of accurately planting into a narrow strip of soil.
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Dealers Shift How They Bill Precision Support

June 14, 2019
Based on findings from the 2019 Precision Farming Dealer Survey, this year shows a four-year low for dealers offering precision service packages to farmers. However, there was a shift on how dealers are billing their support.
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Dealers Maintain Revenue Optimism

May 31, 2019
Talking with precision dealers about their revenue outlook during the last several months, most have shared variations of the same story — cautious optimism with a caveat. A challenging spring in many areas is compounding the prolonged effect of the slumping ag economy, a combination precision dealers cited as a concern.
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Crop Sensing Advancements

April 26, 2019
One of the reasons behind growing interest in optical sensor technologies, or in sensor technology as a whole, is increasing input costs, which are creating tighter margins for farmers. While there is still plenty of theoretical outcomes, farmers are most interested in practical impacts that sensing technology can provide, according to Dr. Ray Asebedo, agronomic consultant.
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Trending Ag Tech Consolidation

April 12, 2019
The types of ag technology that manufacturers are developing, dealers are selling and farmers are adopting is changing. A combination of factors are contributing to the evolution, including market instability, commercial momentum for increased machine automation and more connectivity with technology.
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Precision Adoption Trending Upward for No-Tillers

March 22, 2019
While there is still a mix of optimism and skepticism surrounding the overall farm economy, one bright spot could be the precision farming segment. Respondents to the recently released 11th annual No-Till Farmer Operational Benchmark Study, forecast increased adoption of 11 different precision technologies in 2019, compared to last year.
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Ag’s Pathway to Blockchain

February 22, 2019
With equipment automation and data connectivity areas of trending importance for manufacturers, at last week’s National Farming Machinery Show in Louisville, we invited companies to offer a perspective on how and when blockchain will emerge in ag.
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Top Takeaways from the 2019 Precision Farming Dealer Summit

January 18, 2019
One of the most talked-about sessions looked at creating a culture of advancement and growth within a precision dealership. Skip Klinefelter, owner of Linco-Precision in El Paso, Ill., noted during his opening general session that success and survival of precision dealers will require continuous collaboration and internal problem-solving — both of which are cornerstones of stability.
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Positive Precision Sales Outlook for OEMs

January 4, 2019
As dealers turn their attention to the new year, 2019 looks to be a relatively strong one for precision sales. According to Ag Equipment Intelligence's 2019 Dealer Business Outlook & Trends report, some 40% of North American dealers cited precision farming products as their best bet for improving unit sales this year.
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Forecasting Future Precision Growth

December 21, 2018 | Posted in Electric Machinery
Equipment automation, drone-based nutrient application and hybrid or electric machinery are among the innovations which are trending toward broader application, perhaps as soon as 2025, according to results of a recent study conducted by consulting company Roland Berger.
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