On the Record Newscast

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On the Record

Farm Profitability Top Factor Impacting Equipment Purchase Plans

In this episode we look at the top factors growers say are impacting their decisions to purchase equipment in 2023. In the Technology Corner, Noah Newman takes a closer look at Precision Planting’s new sprayer technology ReClaim. Also in this episode, Kubota’s 9 month U.S. sales break $5 billion and a preview of Ag Equipment Intelligence’s latest research report “Autonomous Farm equipment: U.S. Farm Adoption & Outlook.”
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On the Record

Rising Interest Rates Weighing on Producer & Dealer Sentiment

In this episode of On the Record we look at how factors beyond farm income are weighing on farmer sentiment and their willingness to buy equipment. In the Technology Corner, Noah Newman takes a closer look at Deere's new strip-till rig. Also in this episode: AGCO reports a strong third quarter and interest rate increases put pressure on grower and dealer sentiment.
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On the Record

Which OEM Leads in R&D Spending?

In this episode of On the Record, we take a look at how the publicly traded OEMs stack up when looking at R&D spend as a percentage of ag equipment sales. Noah Newman joins us from the FIRA show in Fresno, Calif., in the Technology Corner to discuss GUSS Automation. Also in this episode: Claas talks about their dealer network and we look at the first 9-months of large ag equipment sales for 2022.
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On the Record

Deere to Re-enter Strip-Till Market?

In this week's episode, industry insiders tell us John Deere dealers are currently testing new Deere-branded strip-till rigs. In the Technology Corner, Noah Newman talks with Skip Klinefelter about Linco-Precision's acquisition of Dairy One Cooperative's precision farming assets. Also in this episode: what alternate power sources do farmers see as the most viable and dealers are expecting higher price increases in 2023 vs. 2022.
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On the Record

Dealers Lower Forecast for 2023 Wholegoods Revenues

In this episode, we take a preliminary look at Ag Equipment Intelligence’s 2023 Dealer Busienss Outlook & Trends Report. In the Technology Corner, Noah Newman takes a look Amvac’s SIMPAS System. Also in this episode, dealers find creative ways to fix and update customer equipment in the midst of supply chain slowdowns and Ben Thorpe shares an interview with 360 Yield Center’s Gregg Sauder on why dealers should be doing more with agronomy.
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On the Record

Farmer Wallets Tighten Due to Rising Prices, But Dealers Still Predicting Sales Growth

In this week's episode we discuss grower sentiment and their intentions to make large equipment purchases as well as dealers' sales outlook for 2022 and 2023. In the Technology Corner, Michaela Paukner takes a closer look at Greeneye's precision sprayer system. Ben Thorpe also brings us a report from the Farm Progress Show about Versatile and Cummins partnership on a hydrogen engine. And finally, we introduce a new feature to end the show — AEI DataPoints. This feature is a quick highlight of a noteworthy table or chart that the ag equipment industry needs to know.
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On the Record

Kubota Grows North American Market

In this week’s episode, we take a look at Kubota’s first half results for 2022 and how the company’s ag and construction segments have grown in North America in recent years. In the Technology Corner, Michaela Paukner examines how dealers can leverage their manufacturer relationships to better serve their customers. Also in this episode: could Linamar being making moves to take a leadership position in electric ag machinery and a look at Avant Market Group’s 2022 Power Brand Study’s tillage and seeding market results.
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On the Record

AGCO WIP Orders Up 5.5% in 2Q 2022

In this episode of On the Record, we take a closer look on AGCO’s unfinished inventory, which is the highest it’s been in 2 years. In the technology corner, we take a look at Precision Planting's new tools for automating soil sampling. Also in this episode, the results of a Farm Equipment poll on OEM new equipment lead times and an update on the UAW-CNH strike.
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On the Record

25% of Dealers Don't Expect Inventory Correction for Over 2 Years

In this episode of On the Record, Stifel's quarterly dealer survey reveals that while OEM lead times have improved slightly, the majority of dealers still say they are longer than last year. In the Technology Corner we look at AEM's recent white paper that outlines 13 trends that could influence how food is produced — many of which are tied to precision ag technologies. Also in this episode: A closer look at Titan Machinery's acquisition of Heartland Ag Systems, how farmers view shortlines compared to the majors, and a look at the 6-month unit sales report for 100+ horsepower and 4WD tractors.
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On the Record

Used High Horsepower Tractor Prices Continue to Rise

In this episode we take a look at how used tractor prices continue to increase while inventories remain low. In the Technology Corner Michaela Paukner breaks down the technology plans for strip-tillers based on Strip-Till Farmers 2022 benchmark study. Also in this episode: NAEDA completes its merger, the forecast for China tractor sales over the next 5 years, Purdue's Farm Capital Investment Index remains at a record low, and we introduce the pilot episode of our new docuseries Stories from Independent Ag Equipment Innovators.
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Each monthly issue of Ag Equipment Intelligence is like getting one-on-one personal advice from the world's most trusted ag equipment industry experts. Advice that hasn't been watered down or distorted by outside influence, providing the latest and most insightful farm equipment analysis. AEI explores where the ag equipment industry is going — not just where it's been. No filler. No bias. No conflict of interest. You can access the PDF issue archive by clicking here.

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