John Deere Execs Forecast a Stronger Ag Equipment Industry Upswing Than 2013

During John Deere’s most recent earnings call for its second quarter 2021, participating Deere executives were asked to give their thoughts on the current ag equipment market cycle. Specifically, Ross Gilardi with Bank of America asked if Deere had been thinking different about the mid-cycle, saying he believed Deere’s definition of the mid-cycle as a trailing 7-year average doesn't include most of the super cycle years when the North American market was selling upwards…

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