Revenue Growth Slows for Precision Dealers in 2019

The 2019 Precision Farming Dealer benchmark study reflects an optimistic outlook from dealers in 2018. At the same time, the report shows weaker sentiments than reported in 2017. This continues a reversal from the upward trend started in 2016 and instead marks a slight pullback in overall market sentiment and revenue growth.

2018 Performance. Based on responses from about 180 farm equipment dealers across North America, compiled earlier this year, 28.2% of dealers reported an…

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