Scroll down to view all sessions or click the links below to go directly to an individual session.
| Dealer Panel | Major OEM Panel | Specialized Equipment Panel |
| Farmer Panel | Dealer Consolidation Panel | Supplier Panel |
| State of Ag Equipment | Current Trends with Dan Crummett |
Dealer Panel
LIVE! Thursday, December 8 • 2:00 p.m. CT
Executives from farm equipment dealership groups of different colors will give a “state of the industry” look at their assessment of current business levels and their views for 2023. This panel will shed light on new and used machinery sales and inventories, equipment replacement cycles and the growing importance of inventory levels. They will also share local farmers’ sentiments for year-end sales in 2022 and discuss distribution trends by the major line ag equipment manufacturers.
Additionally, our dealer panel will take a deeper dive on important topics like:
- How socio-economic conditions affected business levels in 2022 and its potential impact on optimism for 2023
- Dealing with ongoing supply chain issues and low inventories
- Price increases and their impact on purchasing plans
- And more…
Jim Wood
Chief Sales & Operations Officer
Rocky Mountain Equipment
Mary Henry
Corporate Sales Manager
Messick Farm Equipment
Jacob Brown
Product Support Manager
Butler Ag
Gene Kraus
Product Support Manager
Butler Ag
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Majorline OEM Panel
LIVE! Friday, December 9 • 11:00 a.m. CT
Executives from the 5 "major line" ag equipment manufacturers sit down to talk about the lessons they learned in 2022 and give their thoughts on the future of the ag equipment industry, including how current supply chain issues will change the nature of the industry over the next 5 years.
They will also address the following topics:
- The main challenges impacting the ag equipment industry in the next 5 years
- Where they are focusing their dealer development
- The most important trends in ag equipment technology
- And more…
Alex Woods
Vice President, Sales Operations, Supply Chain & Parts
Kubota Tractor Corp.
Joel Dawson
Director, Production & Precision Ag Marketing
John Deere
Bill Hurley
Vice President of Distribution Americas
AGCO
Kurt Coffey
Vice President of North America
Case IH
Eric Raby
Senior Vice President
Claas Americas Region
Specialized Equipment Panel
Executives from 4 specialized ag equipment manufacturers sit down to talk about the lessons they learned in 2022 and give their thoughts on the future of the ag equipment industry.
- How farmers' equipment needs will change over the next 5 years
- Where they are focusing their dealer development
- The most important trends in ag equipment technology, including electrification and alternative fuels
- And more…
Bill Preller
President
Aguru Machinery
James Shurts
President, Ag Division
Great Plains Manufacturing
Anthony Montag
CEO
Anthony Montag
David King
CEO
Art's Way
Farmer Panel
Innovative farmers of various crops and farming practices explain the how’s and why’s of their operations, equipment choices, ongoing challenges and changes they’ve made and intend to make.
In this session our farmer panelists will share valuable insight as to what they expect to see in the fields in 2023, including:
- How volatile weather has and will affect their farming operations
- Trends that are making their way to the fields – for better or worse
- What they want to see from the dealers and manufacturers
- And more…
Keith Wendte
Farmer
Effingham, Ill.
Jim Leverich
Farmer
Sparta, Wis.
Tom Barcellos
Farmer
Tipton, Calif.
Supplier Panel
Executives from 5 suppliers to the ag equipment industry sit down to talk about the lessons they learned in 2022 and give their thoughts on the future of the ag equipment industry, including challenges surrounding supply chain and the backlog that has been created as a result.
They will also address the following topics:
- The main challenges impacting the ag equipment industry suppliers in the next 5 years
- The most important trends in ag equipment technology
- And more…
Marc Adams
Sales and Marketing Manager
GBGI
Chris Smith
Sales Area Manager NAM
Comer Industries
John Brown
Vice President of Sales and Product Development
Myers Spring
Dalton Carr
Sales Administrator
Superior Gearbox Co.
Joe Sampson
Vice President of Sales
Osmundson
Dealer Consolidation
Ag Equipment Intelligence Executive Editor Kim Schmidt and George Russell, founding member of the Machinery Advisors Consortium, take a deep dive into dealer consolidation trends and provide an update on the Big Dealer List and changes that have happened since the 2022 report was issued.
They will also address the following topics:
- Analysis of the most significant acquisitions and mergers
- Brand strategies
- Private equity investment
- And more…
George Russell
Founding Member
Machinery Advisors Consortium
State of Ag Equipment
A timely presentation from Kim Schmidt, Executive Editor of Ag Equipment Intelligence and Ben Thorpe, Associate Research Editor, dissecting the newest findings (October) of the 2023 Dealer Business Outlook & Trends — Farm Equipment Forecast. This is the only primary research, now in its 18th year, that projects unit sales directly at the machinery dealer level.
In this session Kim and Ben will discuss:
- How dealer sentiment progressed through the year and where we are vs. a year ago
- What dealers are thinking about 2023, including what type of equipment is expected to drive the most growth and what equipment pricing they are expecting
- How dealers are thinking about older equipment, parts and service
- How precision ag is serving as a driver of demand in the current state of the industry
- And more…
Kim Schmidt
Executive Editor
Ag Equipment Intelligence
Ben Thorpe
Associate Research Editor
Ag Equipment Intelligence
Current Trends with Dan Crummett
Amid all the political and regulatory pressures to reduce on and off-road vehicle emissions, U.S. farming has been identified as responsible for 11.2% of the nation’s greenhouse gas emissions. Despite the rhetoric about what constitutes environmentally friendly power, many believe the alternative power sources “train” has already “left the station” and the race for the lead in fuel choices has begun.
Dan Crummett will review the findings from Ag Equipment Intelligence's 2022 commissioned research report Alternatives to Fossil Fuels in Farm Machinery: Overview & Outlook Through 2027.
To learn more about this report and order your copy, click here.
Dan Crummett
Contributor
Ag Equipment Intelligence
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